considering the is my first post on my new blog, i will try to keep it simple and fun instead of forcing the usual bullox about Social Media and Digital down you throat.
There has been an amazingly increasing trend of “Digital” in Pakistan lately, everyone wants to be a part of the “Digital Age”, its the latest high for all tech geeks,tech savvy hormonal teens (and even adults) ,while a small part of the “Adult” generation are showing receptiveness towards this phenomenon as well.
BUT…
What all these above mentioned people (and some other people) fail to realize is that, being Digital does not mean being “technical”, “dude you are so into digital you must understand all the languages and c!@# going on behind a website”. “bro making this website must be child’s play for you since you are all digital.”
Dudes,bros, just because a guy is “digital” does not mean he is ace at developing apps,websites programming…jeez that is what software engineers and developers do 🙂 (and of course super geeks) ;P.
let me just shed some light on the topic,a person who is associated with the “digital” field or is part of the “Digitalsphere”, mostly contributes to a campaign or project by sharing ideas and dropping strategies on how to execute a particular thing on the online front, how to spread it,promote it, engage audience/target market towards it through the internet,and how to take it beyond the boundaries/barriers of conventional promotion and marketing, this could be done using social networking tools,websites and applications, this could be done through Social Bookmarking tools, through online videos,unconventional mediums such as SMS and email marketing, and a slightly new phenomenon called “Blog Marketing”. These are a couple of things to start with,the rest will come with time my peeps :).
So, the next time you see a person with “digital” in his profile do not start picturing him with website templates and binary codes frolicking over his head. He is just a normal guy with a hint of imagination in him :). cheers
DIGITARIUM 